2023-2024 Undergraduate Catalog

Jan 02, 2025

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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

Marketing (BS)

Upon successful completion of this program, the student receives a Bachelor of Science degree.

Total Credits: 120

University Core - Credits: 63

BIB/MIS/THE Elective Credits: 3 - designated Divinity course

BIB 202 - Narrative of Redemption Credits: 3
BIB 203 - The Pentateuch Credits: 3
BIB 204 - The Old Testament Credits: 3
BIB 303 - The Gospels Credits: 3
BIB 304 - The New Testament Credits: 3
ENG 101 - English Composition Credits: 3
HIS 302 - Global History of the Church Credits: 3
HUM 211 - Literature and Arts in Historical Context I Credits: 3
HUM 212 - Literature and Arts in Historical Context II Credits: 3
INT 010 - First Year Experience Seminar Credits: 0
MAT 131 - Introduction to Statistics Credits: 3 - designated Liberal Arts and Sciences course
MAT 211 - Mathematical and Scientific Reasoning Credits: 3
or SCI 211 - Mathematical and Scientific Reasoning Credits: 3
PHI 301 - Philosophy Credits: 3
POL 101 - US Government and Civics Credits: 3
PSY 101 - General Psychology Credits: 3
or PSY 321 - Human Development Credits: 3
SOC 202 - Sociocultural Studies Credits: 3
THE 100 - Introduction to Christian Theology Credits: 3
THE 111 - Life and Calling Credits: 3
THE 302 - Biblical Perspectives on Contemporary Issues Credits: 3
THE 311 - The Triune God Credits: 3
THE 401 - Apologetics Credits: 3

Program Requirements - Credits: 54

Business Elective Credits: 3
Any School of Business course not already required (cannot use ACC 499).

ACC 221 - Financial Accounting Credits: 3
ACC 303 - Business Law Credits: 3
ACC 312 - Organizational Finance Credits: 3
BUS 101 - Foundations of Business Credits: 3
BUS 201 - Introduction to Marketing Credits: 3
BUS 202 - Business Communications Credits: 3
BUS 221 - Data Analysis Credits: 3
BUS 301 - Principles of Management and Leadership Credits: 3
BUS 315 - Business Economics Credits: 3
BUS 366 - Consumer Market Behavior Credits: 3
BUS 423 - E-Commerce Site Development Credits: 3
BUS 467 - Sales and Sales Management Credits: 3
BUS 468 - Integrated Marketing Communication Credits: 3
BUS 478 - Advanced Data Analytics Credits: 3
BUS 491 - Business Policy and Strategy Credits: 3
BUS 493 - Market Strategy Credits: 3
BUS 499 - Internship Credits: 3

Electives - Credits: 3

Elective Credits: 3